There is a vast quantity of text which has to appear on packaging by law, the Chemical Regulations Directorate has very strict rules which have to be followed. This includes positioning of information, contents of information, size of text font used, size of packaging and volume of ingredients permitted per tube.
Our aim is to meet all of the legal requirements and also to provide the consumer with an easy to use product. The outer packaging clearly states the area coverage achieved by using this product, it also states the volume of product made once diluted, all of which are correct and in no way misleading.
The tubes have to be the size they are, that is the maximum quantity of concentrate product we are permitted to put in by law, per each tube. If we produced a box to match the size of the tubes, it would not pass regulations or be approved for sale as the required text would either not fit or not be of a readable size.